This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from ofuniqueroots.com (the “Site”).
Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing you personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
SMS Privacy Policy
Thank you for using our SMS services. This Privacy Policy outlines the practices we follow to protect your privacy and personal information when you interact with our SMS communication.
1. Collection of Information:
We collect and store the following information when you interact with our SMS services:
- Your mobile phone number
- SMS content, including text messages sent and received
- Timestamps of SMS interactions
- Any additional information you provide voluntarily
2. Use of Information:
We use the collected information for the following purposes:
- To provide and deliver our SMS services to you
- To personalize and improve your SMS experience
- To communicate important information or updates related to our services
- To analyze and enhance the performance of our SMS platform
- To respond to your inquiries and provide customer support
3. Information Sharing:
We do not sell, rent, or lease your personal information to third parties. However, we may share your information in the following circumstances:
- With service providers or vendors who assist us in delivering our SMS services, subject to confidentiality obligations
- In response to a legal request or court order, or to comply with applicable laws and regulations
- To protect our rights, property, or safety, or the rights, property, or safety of others
4. Data Retention:
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer require your information, we will securely dispose of it.
5. Security:
We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, please note that no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
6. Your Rights:
You have the right to:
- Access and request a copy of the personal information we hold about you
- Request correction or update of any inaccurate or incomplete information
- Withdraw your consent for the processing of your personal information, where applicable
- Request deletion of your personal information, subject to legal obligations and legitimate interests
- Opt-out of receiving promotional messages by following the instructions provided in our SMS communications
7. Third-Party Links:
Our SMS communications may contain links to third-party websites or services that are not controlled or operated by us. We are not responsible for the privacy practices or content of such third parties. We encourage you to review the privacy policies of these third parties before providing any personal information.
8. Changes to the Privacy Policy:
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by SMS or through other reasonable means. We encourage you to review this Privacy Policy periodically.
9. Contact Us:
If you have any questions, concerns, or requests regarding this Privacy Policy or the privacy practices related to our SMS services, please contact us at [Insert contact details].
By using our SMS services, you consent to the collection, use, and sharing of your personal information as described in this Privacy Policy.
Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at ofuniqueroots@gmail.com.